New research from weight loss specialist Voy has revealed that five million (5,192,571) adults in the UK spend more time sitting on the toilet than exercising every day, with one in ten (11%) sitting on the toilet for an hour or more. With obesity rates in the UK among the highest in Europe**, the data also shows that on average Brits spend more time per day consuming exercise-related content than actually exercising, with many spending more than an hour (75 Minutes) scrolling fitness videos instead of working on their physical health (54 minutes). At the very least, the hope is that watching fitness content can serve as inspiration for future workouts and contribute to a positive attitude towards exercise. Highlighting the country’s addiction to smartphones, the research also showed that the average Brit looks at their phone an average of three times per hour of exercise while exercising and spends 15 minutes consuming content, with one in five (18%) picking up their phone takes phone more than exercise equipment. One in three (35%) Brits don’t think about improving their physical fitness at any time of the day. Brits aged between 25 and 34 are most likely to engage in some form of physical exercise. 93% of them devote time to fitness, compared to just 78% of those over 55. Not surprisingly, the 18-44 age group is the most likely to consume fitness content online (84%) compared to those over 45 (57%). Emily Wood, coach at Voy, said: "It can be difficult to find time for physical activity in our daily lives. Work, socializing and even the weather often make it difficult for us to put on our fitness gear, but maintaining a good level of fitness is important for a healthy mind and body. “Although it can be difficult to make time to stay active, here are some tips to help you incorporate exercise into your daily routine: Try to combine your workout with meeting friends, do Turn a coffee date into a walk with the dog, make walking a part of your daily routine, take a lunch break, and find ways to make your daily commute a little more active. For example, if you work from home, try walking before and after work, or get off the bus one stop early to get a few more steps."

During the winter months, you often feel the urge to hibernate indoors. That’s why Voy has put together a list of exercise ideas to keep you active and motivated during the winter months – and beat the winter blues: outdoor walks and runs. Spending just 20 minutes outside increases your vitamin D levels and helps with seasonal affective disorder (SAD). Winter outdoor workouts can also burn more energy than summer workouts, thanks to the body’s efforts to regulate core temperature and move cold muscles. Warm-Up Routine Fight the winter chill and shake off post-workday stiffness by incorporating a thorough warm-up into your daily routine. Just 10 minutes will increase your heart rate and prepare your body for more intense activity. Indoor Workouts Take advantage of activities like yoga, Pilates, or no-equipment workouts that you can do in the comfort of your own home. To make this easier, set out your weights, yoga mat, and workout clothes, reducing the steps you need to take for your exercise routine – you can even do this while watching your favorite TV show. Increase NEAT (thermogenesis outside of physical activity). Don’t underestimate the power of small, consistent movements throughout the day. To increase your NEAT levels, you need to incorporate activities such as climbing stairs, standing while working, stretching during breaks, or getting up more often to drink a glass of water. These subtle movements can contribute significantly to your total daily calorie expenditure. Training in the gym If you are looking for variety and social interaction, you should join a gym or a training course in the winter months. Gyms with heated swimming pools provide a comfortable and effective full-body workout while preventing stiffness. Voy’s program combines breakthrough weight loss medications with tailored programs and one-on-one coaching from a team of experts and clinicians. The approach is holistic and includes lifestyle changes in the areas of nutrition, fitness, sleep, mindset and stress, all brought together to break the vicious cycle of weight loss and weight gain. Voy requires visual evidence as well as ID, BMI and medical history and contacts customers’ primary care physicians to determine eligibility. Each customer is also examined individually by a doctor. To learn more about Voy, please visit:

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